Fundraising is one of the most important activities for many different types of groups and organizations. While there are potentially infinite ways to perform a fundraiser, it is absolutely critical that your fundraiser has a plan.
Capital campaigns are, for many organizations, the sole method of coming up with crucial operating costs. Before you decide how to organize a fundraiser, you must have a basic plan. A successful fundraising campaign can be fun for the participants, but you should remember that your contributors should feel as if they are getting a little something for their generosity. Counting on simple altruism is not in the formula for most successful fundraising programs. The benefit for contribution does not have to be much.
You can have levels of rewards for contributors, and work them into your plan. At the lowest levels, contributors may get a letter of acknowledgement in the mail. At slightly higher levels, they may receive something like a t-shirt. As the contribution goes up, so does the value of the rewards. No one donating to a fundraiser is going to expect a fair market reward. All they want is to feel as if their donation is appreciated. Always keep this in mind when you try to decide how to organize a fundraiser.
About SmartRaise:
SmartRaise is an easy-to-use and completely free online tool that is the perfect complement (or replacement) for the traditional fundraiser. In a matter of your minutes, your group can have its own personalized fundraising website where supporters can log on, learn about your cause, and earn you cash with every purchase they make at over 300 popular online stores.
Click Here to learn more about SmartRaise or sign up.
