No matter which method of fundraising your group is using, be it selling products, activities, or simply soliciting for donations, it is a good idea to communicate to your benefactors the progress that your organization is making. Among the most effective methods of communication is a fundraising thermometer.
The fundraising thermometer is universally understood. It has a psychological appeal that will help you raise your capital. When people see a lot of white on the fundraising thermometer, they feel inclined to help your cause, so they contribute more. As the red creeps up your thermometer, fundraising gains momentum, helping you sell more products or solicit more donations.
Depending on the size of your fundraising campaign, you may wish to consider having a professional fundraising agency develop a method of communicating with your contributors. A fundraising thermometer is certainly one option, but it is just one of the many good ways for your group to stay in touch with those who have helped you, which in turn, will help you raise even more money and let people know exactly where their money is going.
About SmartRaise:
SmartRaise is an easy-to-use and completely free online tool that is the perfect complement (or replacement) for the traditional fundraiser. In a matter of your minutes, your group can have its own personalized fundraising website where supporters can log on, learn about your cause, and earn you cash with every purchase they make at over 300 popular online stores.
Click Here to learn more about SmartRaise or sign up.